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How
many times have you gone surfing around the
internet
and found websites that were literally years out
of date?
In today's market,
almost every business and non-profit needs a
website. The uses of a website are endless
when it comes to making money, marketing your
business or organization, and expanding the
services you offer. In the creation process,
most either try to get the biggest, fanciest, most
expensive monstrosity of a website they can or
they try to get one at no cost through donations
or volunteers. In both cases, they get
themselves out onto the internet, but don't
usually think of the future.
Like any other form
of marketing, websites need to be updated and
changed. Almost every business or
organization will grow over time. Often
they'll add new services, new events, and new ways
they want the world to view them. If your
website isn't growing with your company, then it
isn't representing you in the manner that you
intended. In fact, it's making you look
bad. The problem becomes, was it built to
allow changes?
Flagstaff Central
always keeps in mind the long term approach of all
the websites we build. We make sure that you
get what you need now, that it shows all of
today's services, but is also expandable for the
future. The internet is a "flexible
medium" which means that unlike a brochure,
if your area code changes from (520) to (928), you
shouldn't have to throw the whole thing in the
trash. A website should and needs to change
as you change what you are doing. This means
new buttons should be easy to add for new topical
areas, calendars should be updateable, there
should be highlight boxes telling the latest
greatest information, and everything on the site
should be accurate and up to date.
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